Cool Insights: Extending "Quality Sell-Time" Of Perishables
Posted December 31, 1969
According to Don Ratliff, UPS and Regents’ Professor in the H. Milton
Stewart School of Industrial and Systems Engineering (ISyE) and executive
director of ISyE’s Supply Chain & Logistics Institute, “‘quality sell-time’
is the critical performance driver with respect to perishable food products. In
his article, “Quality Sell-Time of Perishables,” which appeared in the
October 2010 Food Logistics’ column Cool Insights, Ratliff explains that quality sell-time is “the period of time when the seller has a product
available to sell while it is at the peak of its quality life and with enough
remaining ‘quality-consume-time’ to meet customer’s expectations.” This is
important at every stage of the food supply chain, but is particularly critical
for retailers. Click here to read the article.
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About the IFC
The Integrated Food Chain (IFC) Center is an industry/academic joint initiative to identify and resolve critical integration issues across the end-to-end food chain. The focus is on designing, analyzing and continuously improving cold chains for perishable food products. Read more...